Optimization Guides

AI SEO Best Practices

Build content that performs well in AI-driven search and LLM answers.

Core Principles

Focus on clarity and completeness to win LLM rankings.

Answer-first structure

Place the most direct answer in the first paragraph and expand with details.

Entity completeness

Define key entities and relationships so LLMs understand context.

Semantic headings

Use descriptive headings that mirror user questions and intents.

Evidence and sources

Add citations, stats, and references to improve authority signals.

Execution Checklist

Use this list to audit any page quickly.

●Add clear definitions and summaries

●Include FAQs that match conversational queries

●Use consistent terminology across sections

●Keep paragraphs focused on a single idea

AI SEO Expansion

Blend traditional SEO with AI retrieval patterns for durable visibility.

●Keep clear topical clusters with internally linked pillar pages.

●Write explicit comparisons for high-intent alternatives queries.

●Create structured FAQs aligned to real question phrasing.

●Update evergreen pages when model-visible facts change.

Execution Phases

Phase 1: Research

Map intent clusters and entity expectations by topic.

Output: Content brief with structure and evidence requirements.

Phase 2: Rewrite

Apply answer-first structure and semantic sectioning.

Output: Optimized draft aligned to guide methodology.

Phase 3: Review

Validate facts, clarity, and retrieval readiness.

Output: Approved content with QA sign-off and release notes.

Common Mistakes

●Adding keyword-heavy text without improving answer clarity.

●Using generic headings that do not map to user questions.

●Publishing unsupported claims without evidence or context.

●Skipping periodic updates for rapidly changing topics.

Success Metrics

Intent Coverage

Every priority query mapped to a dedicated section

Improves retrieval relevance for broad prompt variants.

Content Freshness

High-value pages reviewed every 30-45 days

Reduces stale information and trust erosion.

Guide Adoption

All new content follows defined guide checklist

Creates consistency across teams and templates.